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Technorati launches blogger survey

David Sifry pointed me to Technorati's new blogging survey designed "to better understand how blogging and traditional PR intersect, and what bloggers think about communication from mainstream companies."

Learn more about the survey.

I took the survey and am very interested in the results, so against my normal practice, I provided my name and email address so they can send me a copy of the completed white paper. They promise my info will only be used to send me the white paper:

Thank you for your input! Edelman and Technorati will analyze the data you provided and include aggregated information in its white paper on Corporate Blogging Communications scheduled for a late October release. Would you like to receive a copy of the completed white paper? Please enter your name and e-mail address below and we will be sure to let you know once the white paper is available. Your name and email is not associated with your survey response. Your name and email will only be used for the purpose of sending you the white paper.

It was a little creepy, though, when I later tried to click on the survey link again to copy and paste in this post...I was transferred to a "Thank you" page that says the following:

You have already replied to this survey. Thank you.
posted by Wendy Kurtz on September 26, 2005 11:00 AM


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