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Josh Hallett featured in The Orlando Sentinel

My web guru, Josh Hallett, is featured in Chris Cobbs' article on blogging in The Orlando Sentinel today. The article includes some of Josh's sage advice for companies facing negative commentary on their business:

"The power of the blogosphere is in allowing the community to comment...If a company finds a blogger complaining about its customer service, the firm must be willing to reply with more than a noncommittal response, like 'We're working on it'...A company must be willing to 'lead with the truth' to be effective in the blogging world."

It's a quick read packed with lots of useful information.

posted by Wendy Kurtz on January 9, 2006 08:14 AM


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